There are moments in business that feel like they were written long before you ever realized it, little threads weaving together quietly until suddenly the full picture comes into view.
This podcast episode is one of those moments.
Today, Kyle sits down with someone who started on the other side of the checkout counter… someone who came in for the sessions, fell in love with the lifestyle, and ended up finding a whole new version of himself in the process.
Meet Adrian, soon-to-be Altered States Wellness owner, long-time customer, and the kind of human you can’t help but root for.
And I’m telling you… his story might just be the spark you’ve been waiting for.
The Day a Customer Said the Thing Most People Only Think
Adrian reached out to us one afternoon with a message we still joke about.
“So… I’ve been investing in a ton of the equipment you guys have at the store and I was thinking I might as well open a store at this point.”
We laughed because he really had bought just about every piece of equipment we operate in our stores?
But then we stopped laughing because… he wasn’t wrong.
He had slowly built his own little wellness oasis at home, cold plunge, red light, and recovery tools. He had friends coming over like it was the neighborhood’s best-kept secret.
You know that moment when your passion stops being a hobby and starts becoming a calling? Adrian was right on the edge of that.
And honestly? We could feel it too.
When Your Body Says “Enough,” Your Heart Usually Answers
Before all this, Adrian worked in cyber security. It paid the bills. It checked the boxes. But like so many stories in wellness, it came with a cost.
Stress.
Sleepless nights.
A body that kept giving him little nudges that something needed to change.
Wellness became his lifeline, not in the dramatic movie-scene way, but in the quiet, consistent way that whispers, “You can feel better… if you let yourself.”
So he did.
He dove into recovery tools. He learned. He experimented. He healed.
And then, like a true helper, he started sharing it with the people he cared about.
That’s when we knew: this wasn’t just a guy who liked red light therapy. This was someone who wanted to help people come back home to themselves.
The Family Conversations… and the Tough Cookie
When someone says they want to open an Altered States location, it’s never just a signature on a dotted line. It’s layers of conversations, financial, emotional, practical, and it’s usually a family decision long before it becomes a business one.
And with Adrian? His family showed up in the best possible way.
We met his parents for coffee one morning, and let me tell you… they meant business. His mom walked in warm and smiling, but with that unmistakable “I love my son and I’m going to make sure he’s making a smart move” energy. Before we even sat down, she had her notebook out, pages ready, pen clicked, eyes focused.
She didn’t just ask questions.
She grilled us.
The good kind. The kind that makes you better. The kind that lets you know a family is about to invest everything, their resources, their trust, their hopes, and they want to be absolutely sure you’re the right people to invest it with.
And honestly? We respected the heck out of it.
We walked through what the business looks like day to day. How we support our franchisees. What transparency means to us. How seriously we take this work and the people doing it alongside us.
It wasn’t emotional hype. It wasn’t a shiny sales pitch.
It was grounded. Clear. Human.
Exactly what it should be.
A few months later, Adrian’s mom, Pam, pulled us aside and said something that stuck with us.
She told us she feels like they’ve gotten their franchise fee back tenfold just in the support for the buildout alone.
That kind of affirmation? That’s the heartbeat of what we’re building.
Once the family saw the vision, once they understood the mission and felt the support behind it, everything clicked. The future didn’t just look bright, it looked meaningful. It looked aligned. It looked like the beginning of something that mattered.
And now, watching Adrian build his studio in The Colony, watching his family cheer him on, watching all of this unfold… it’s one of those moments where you think:
This is exactly how it’s supposed to happen.
The Colony, You’re In for Something Special
In the episode, Kyle and Adrian talk about what’s coming next and let me tell you, it’s good.
Adrian is opening in The Colony right next door to the busiest 24 Hour Fitness in the entire country. Talk about alignment. Two worlds of wellness meeting at the perfect intersection.
And inside his studio?
- A full-body neo red light bed using green, red, and pink light
- Luxury massage chairs that feel like a real hands-on massage
- A team that loves wellness in that authentic, contagious way
It’s the kind of space you walk into and instantly feel your shoulders drop.
Why This Episode Matters
If you’re someone who’s been quietly dreaming about opening a wellness studio…
If you’re local and wondering what’s headed to The Colony…
If you’re burnt out in a job that looks great on paper but makes your soul feel heavy…
This episode is your little nudge.
Your reminder that you’re allowed to build a life that feels good.
Your proof that regular people, busy, stressed, hardworking, everyday people, can create something beautiful and healing.
Adrian did.
And his story might unlock something in you too.
Take a Walk. Sit in Your Car. Press Play.
Wherever you like to listen, tune into this conversation with an open heart. Let the story land wherever it needs to land for you.
And if it stirs something in you, that tiny spark, that flutter that says “maybe this is for me”, don’t ignore it.
Sometimes the universe whispers before it ever speaks.
Links Mentioned in this Episode:
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*We are not medical professionals, and the information provided in this blog and podcast is for informational purposes only. Wellness practices mentioned should not be used as a substitute for professional medical advice, diagnosis, or treatment. Always consult with your doctor or a qualified healthcare provider if you have any questions about your health.
